Marketing Manager US

 

Your job in a nutshell

The Marketing Manager (US) will be responsible for the design, implementation, and measurement of growth marketing initiatives, designing and executing marketing & sales programs and operations to drive engagement, conversion, and revenue. This person will be focused on driving the revenue lifecycle across marketing and sales organizations with a focus on supporting our marketing efforts for the SkylineDx products. The Marketing Manager will be focused on developing end-to-end integrated digital and marketing campaigns that tie into all stages of the buyer’s journey. The Marketing Manager (US) reports to the President/GM USA and Chief Strategy Officer.

 

The essential duties and responsibilities are:

  • Drive marketing activities and development of sales tools to maximize revenues

  • Execute launch of new products

  • Represent the voice of customers

  • Work with SkylineDx Business Development and Sales Teams to design, execute and track integrated multi-channel marketing campaigns and direct sales campaigns

  • Deliver analytics to track, measure and optimize effectiveness and demand conversion

  • Optimize demand generation campaign delivery

  • Collaborate with functional leads to optimize the marketing pipeline

  • Manage E2E marketing funnel to sales pipeline from digital campaigns

  • Develop and implement data quality and enrichment programs utilizing external data sources

  • Deliver best practices and training to enable marketing and sales peers to create integrated demand

 

Together we ensure the validation and implementation of clinically relevant scientific discoveries into reliable medical diagnostic assays for diagnosis, prognosis and drug effectiveness prediction that will ultimately contribute to improved patient care.

 

 

You have

  • a Bachelor’s degree in Business Administration, Marketing, Management, Life-sciences, or equivalent. 

  • 4+ years of experience in the Marketing area preferably in the healthcare industry. 

  • experience with Salesforce and HubSpot/Pardot. 

  • experience with Paid, Earned, Owned Media (e.g. SEM, Programmatic) (plus).

  • experience with product launches and events/ campaigns (plus). 

  • project development and management experience, including developing strategies, compelling presentations, and operational plans. 

  • ability to navigating through ambiguity comfortably, while setting objectives and advancing deliverables. 

  • a creative mindset while striving for flawless execution. 

  • the ability to perform the work independently and be flexible, adjusting priorities and tasks in real time to support the objectives of the business. 

  • an entrepreneurial mind-set and are able to work in an environment with high quality standards

  • the ability to motivate the team and manage both internal and external collaborations

  • excellent verbal and written skills and attention to details.

  • a hands-on mentality and result oriented attitude.

  • an excellent command in written and spoken English. 

  • affinity with our corporate quotes (must). 

 

 

We offer

  • A full-time position, a market competitive salary and market competitive secondary conditions of employment.

  • Opportunities for personal growth.

  • The best of two worlds: a career in life sciences at an innovative biotech company with the emphasis on clinical diagnostics in close collaboration with an academic environment.

  • The ability to serve society with science based solutions.

 

 

At SkylineDx

we live to make a difference. It is our mission to improve a patient’s quality of life by enabling them to benefit from personal insights at the genomic level of their disease. That means we are continuously innovating the world of gene signature-based diagnostic testing. That also means we have a unique blend of characteristics. We have our soft side. Our culture is oftentimes described as familial, warm, loyal and highly engaged. We have our rational side where exact sciences are driving our mission. And when needed our passionate side surfaces to clear the way so we can serve society with science based solutions.

 

 

Our quotes

#serviceisjoy

#valueformoney

#playtogethertowin

#amazingthingshappen

#cogitoergosum

#itsyourparty

 

 

Do apply!

Send your resume and motivation letter to Soraya Mestar (HR) at hr@skylinedx.com. If you have questions or want more information, don’t hesitate to contact us. You’ll find the contact details here on our website. We will make sure it lands on the right desk!